The Queensland Trucking Association (QTA) ignited a dynamic conversation at their NQ Diversity in Transport event in Townsville today.
As industries across the board grapple with workforce shortages, especially in the transport sector, the QTA is helping to lead the charge in reshaping the future of employment.
Townsville, like many regional hubs, faces unique challenges in attracting and retaining talent in the transport industry. The QTA says its event theme, “Inspire Inclusion” was not only timely, but crucial, as the transport industry looks to broaden its appeal and inclusivity in a competitive labour market.
2024 Trucking Woman of the Year and director of VE Group, Bronwen Howell. Image: QTAThe event underscored the QTA’s commitment to diversity, with a spotlight on the vital role women play in the industry. Bronwen Howell, the 2024 Trucking Woman of the Year and director of VE Group, brought her unique perspective as a woman, mother, and leader in a family business.
Corporate affairs manager at IOR, Drew Hipwood. Image: QTAWhile Drew Hipwood, corporate affairs manager at IOR, emphasised the importance of recognising and combatting unconscious bias in the workplace.
The event addressed these issues head-on by challenging outdated mindsets and embracing new strategies to attract diverse talent. The focus shifted from traditional hiring practices to a more inclusive approach that prioritises attitude, ability, skills, and values – qualities that transcend conventional criteria.
QTA chief executive officer Gary Mahon said, “We are proud to be recognised as a forward-thinking association, leading with new ideas that will encourage business to be more innovative and attract a wider talent pool to the industry.”
According to the QTA, its efforts in Townsville are not only about inspiring inclusion but are a crucial step toward addressing the regional workforce challenges that impact the future of the transport industry.
The QTA’s NQ Diversity in Transport event was supported by principal event sponsor TWUSUPER and major event sponsor Trailer Sales Qld.
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