Transport and professional sport are coming together with the signing of a partnership between operator Arrow Transport and the Collingwood Football Club.
The national transport and logistics operator has joined the Australian Football League club as its Australian Port Cartage, Quarantine Warehousing and Transport Logistics Services official partner.
Arrow Transport runs more than 140 prime movers and more than 400 trailer combinations to deliver their services to ports across Melbourne, Sydney, Brisbane, Adelaide, Darwin, and Perth.
“Arrow’s partnership with Collingwood is driven by the club’s unwavering professionalism, its commitment to a team-first mentality while embracing individual strengths, and the sustained success this approach has delivered both on and off the field,” says Arrow managing director Craig Webster.
“Recognising the parallels between high-performance sport and business, Arrow sees this collaboration as an opportunity to integrate the same principles of discipline, teamwork, and community impact onto its own operations, fostering long-term growth and success.”
The Arrow Transport logo will be displayed on match days. (Image: Collingwood FC/Supplied)As part of the partnership, Arrow’s logo will be displayed on seat covers on AFL match days, used during half-time breaks.
Collingwood CEO Craig Kelly welcomes Arrow Transport as an official partner.
“We are excited to have Arrow Transport on board and to be working together side by side,” he says.
“Both of our organisations are committed to our communities and servicing our clients, supporters and members.
“The club and I look forward to working alongside Craig and the Arrow Transport team over the next three years as an official partner at Collingwood.”
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Putting the ‘sport’ in Arrow Transport appeared first on Power Torque.